Think Like a System, Act Like an Entrepreneur

“Most attempts at social change attempting shifts in people’s behaviours or attitudes fail. There are systematic reasons for this. A more effective strategy may combine two very different ways of thinking, the systemic and the opportunistic.”

Most attempts at social change attempting shifts in people’s behaviours or attitudes fail. There are systematic reasons for this. A more effective strategy may combine two very different ways of thinking, the systemic and the opportunistic. While the case for this approach is strong, the hard part is becoming the kind of organisation or movement that is capable of thinking systemically and acting entrepreneurially.

– Please accept our apologies for the poor audio quality on this video recording –


Matthew Taylor

Matthew Taylor has been Chief Executive of the RSA (Royal Society for the encouragement of Arts, Manufactures and Commerce) since 2006. He has blogged over 1,200 times on topics ranging from policy, politics, public service reform and cultural theory to the RSA itself. Prior to becoming Chief Executive of the RSA, Matthew was Chief Adviser on Political Strategy to the Prime Minister. He was the Director of the Institute for Public Policy Research between 1999 and 2003, has written numerous articles, and is a regular panellist on Radio 4’s Moral Maze.

Mr Taylor gave this Keynote Presentation at The 5th European Conference on Education (ECE2017) in Brighton, England.

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