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IAFOR Journal of Psychology & the Behavioral Sciences: Volume 4 – Issue 2
IAFOR Journal of Psychology & the Behavioral Sciences: Volume 4 – Issue 2 Editors: Dr Sharo Shafaie & Dr Deborah G. Wooldridge Published: November 19, 2018 ISSN: 2187-0675 https://doi.org/10.22492/ijpbs.4.2 Articles Brand Selection in Planned Purchasing: An Analysis of Asian User Behavior Toney Sebastian, Indian Institute of Technology Guwahati, India Pradeep G. Yammiyavar, Indian Institute of …