Authors:
Tejaswini Rai, Sushant University, India
Suruchi Modi, Sushant University, India
Neena Zutshi, World University of Design, India
Email: trai689@gmail.com
Published: December 31, 2024
https://doi.org/10.22492/ijcs.9.2.03
Citation: Rai, T., Modi, S., & Zutshi, N. (2024). Placemaking Through Sensory Engagement: Assessing Cultural Essence of Assi Ghat, Varanasi for Virtual Environments. IAFOR Journal of Cultural Studies, 9(2). https://doi.org/10.22492/ijcs.9.2.03
Abstract
Assi Ghat, one of the most prominent places in India, and incorporating the steps leading down to the sacred river Ganges in Varanasi, is a microcosm of the city’s spiritual, cultural, and social life. This paper explores the sensory experiences at the cultural landscape site Assi Ghat, focusing on how these experiences shape the identity of the space and contribute to the overall experience of visitors and pilgrims. The built fabric of the ghat (from Sanskrit Ghatta, steps leading to a river), along the sacred river Ganges, is not merely a geographical location but a multisensory environment where the sights, sounds, smells, and textures all play a crucial role in creating a deep, immersive experience and spiritual connection with the sacred environment. Various activities at the ghat, such as the morning prayers (Aarti), yoga sessions, and cultural performances become integral to this sensory landscape, influencing how both locals and visitors perceive and interact with the space. The study discusses the importance of sensory experiences in public spaces, particularly in the context of placemaking at cultural landscapes, where these elements contribute to the creation of meaningful and engaging environments. Additionally, the paper explores the concept of digital placemaking, suggesting that the sensory richness of Assi Ghat could be preserved and replicated in a digital environment. The study emphasizes the need to integrate sensory experiences into both physical and digital placemaking efforts to maintain the cultural and spiritual essence of Assi Ghat, ensuring that its unique atmosphere is preserved for future generations.
Keywords
Assi Ghat, digital placemaking, placemaking, sacred geographies, sensory experiences, Varanasi, virtual engagement
Erratum
This manuscript was re-uploaded on April 28, 2025, after revisions were made to in-text citations on pages 63 and 65 where authors’ names were added to cited works. In the concluding References section, the previously omitted references of Prof P. B. Rana's work were added. In addition, on page 65, “14th century ancient text Kashi Khanda” was replaced by “ancient texts by Gahadavalas (11th-12th century)”.